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Its content touches on a mix of lifestyle issues that appeal to both parents and Early Childhood educators, as well as the latest Early Childhood-related news and research.




It has a circulation of 180,000 copies and is distributed free-of-charge to all childcare centres, kindergartens, community centres and libraries in Singapore. A PDF flipbook is also available and can be found on the ECDA website.

Articles are presented in various formats — features, interviews and advice columns — and employ a design template that references the vibrancy of the Early Childhood education environment.

Client: ECDA Platform: Customised Publishing