Getting ahead of the Youth curve
Youths make up 25% of the Singapore’s population and are fast becoming consumers driving the economy. How can brands develop effective ways to engage this fragmented audience by understanding their diverse passion points and media habits better? Benefit from research and content insights to engage this highly-distracted audience.
55:53 Min
Speakers
Mandy How, Managing Editor, Babelfish
Simone Lum, Head, Growth and Audio, Mediacorp
Yang Zheng Han, Asst Lead, Commercial Insights and Performance, Mediacorp
Mandy How, Managing Editor, Babelfish
Simone Lum, Head, Growth and Audio, Mediacorp
Yang Zheng Han, Asst Lead, Commercial Insights and Performance, Mediacorp
To receive information on our upcoming Webinars, email trade-marketing@mediacorp.com.sg.