Winning the Gen Z: Marketing strategies for today's young consumers
Understanding the preferences and behaviours of today's young consumers is crucial for brands looking to stay relevant and drive growth. Discover key trends, insights and strategies to effectively engage this tech-savvy generation.
56:22 Min
Speakers
Sylvia Koh, Business Development Director, Hepmil
Mimi Lu, Head of Strategy, Media, dentsu APAC
Jonathan Seto, Head, Commercial Engagement, Mediacorp
Sylvia Koh, Business Development Director, Hepmil
Mimi Lu, Head of Strategy, Media, dentsu APAC
Jonathan Seto, Head, Commercial Engagement, Mediacorp
To receive information on our upcoming Webinars, email trade-marketing@mediacorp.com.sg.
