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Cultivate brand affinity with your target audience with Channel 8 primetime drama Mister Flower 花花公子

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Reach over 4.4 million uniques with the drama’s transmedia campaign that spans across TV, radio and digital platforms. TX 31 December.

Channel 8’s prime 9pm Drama belt – also known as the Golden Hour – is the most coveted media opportunity as it is the most watched and highest rated time-belt across all audience segments, easily attaining high ratings of 8.6% P15+.

The 20-episode drama Mister Flower 花花公子 fronted by an impressively popular cast including Rui En , Elvin Ng, Hong Ling, Shane Pow, Nick Teo, Benjamin Tan, Yao Wenlong and Sheryl Ang, will premiere on 31 December 9pm on Channel 8. The storyline involves a mysterious bartender whose special concoction turns the main protagonist into another character called Hua Hua, and the eventual lessons the main characters have to learn along the way to become better people.

Ensure your brand leverages Channel 8’s highly rated primetime success now. Cultivate brand affinity with a huge target audience of 4.4 million unduplicated reach.

Contact your Mediacorp Account Manager for advice on the best placement for your brand – be fast before they are all snapped up!