Success Stories
Browse our successful integrated campaigns to see how we drive brand awareness and measurable results.
FairPrice Fresh Pork campaign
Chinese New Year is one of the most important periods for FairPrice – and also one of the most competitive. Through Mediacorp’s omnichannel storytelling and amplification, Fairprice’s Fresh Pork campaign came t...
Singapore Airlines' Time To Fly travel fair 2025
The fifth edition of Singapore Airlines' Time To Fly travel fair held from 24 to 26 October 2025 at Suntec City Convention Centre was a resounding success, delivering a 6% uplift in footfall versus the previous...
Let's Celebrate 2026
Organised in partnership with Sentosa Development Corporation, Mediacorp ushered in 2026 with a new edition of its annual countdown show – Let’s Celebrate – staged live at Siloso Beach, Sentosa, where close to ...
It's Giving Fest
To commemorate SG60 and champion the SGSHARE programme, Ministry of Digital Development and Information partnered Mediacorp to launch It’s Giving Fest – a dynamic festival uniting youths through music, art and ...
ICA On The Line
The Immigration & Checkpoints Authority (ICA) engaged Mediacorp to produce On The Line – a gripping micro-drama series that shines a light on the dedication, challenges, and impact of ICA officers.
Star Awards 2025
Singapore’s biggest night in entertainment, Star Awards 2025 reached dazzling new heights as it marked its 30th anniversary celebration.
KFC Samyang Buldak
To fire up the launch of KFC boldest flavour yet, Mediacorp deployed a high impact omnichannel campaign that brought the sizzle from screens to streets.
Emerald Hill – The Little Nyonya Story
The blockbuster became the first Mediacorp Chinese drama to reach the #1 position in Singapore on Netflix. It remained in the “Top 10 TV Programmes” list for seven weeks in Singapore and for four weeks in Malay...
Career Forward 2025
Building on last year’s success, Career Forward 2025 delivered an exceptional 2-day career event at the Suntec Convention Centre on 8 and 9 March.
Every BODY Knows Fair 2025
Held from 21 to 23 February 2025 at CompassOne, Every BODY Knows Fair (previously known as Let’s Talk About Health Fair) attracted a remarkable 107,000 visitors in just three days, registering a 50% in-crease i...
CLOUD 9 music festival
CLOUD 9 Music Festival held at the Arena @ EXPO Hall 7 on 15 February delivered an electrifying night of live music and performances to a 4,000-strong crowd.
SG60 Design Pompipi
The SG60 Design Pompipi campaign deeply resonated with the public, drawing overwhelming participation with over 2,100 entries and more than 18,000 votes.
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