Unscripted Commissioning Brief

Brief 1
Target Audience: Mass
Episodes | Duration | Language: please propose

A general entertainment concept of any genre (e.g. culinary, home-improvement, lifestyle, travel *) that covers trending themes that resonate with the audience and are relevant to the SG society. We seek opportunities to drive conversations amongst the audience and create talkability. Consider how we could reach a wider audience through a multi-platform approach and producing the series in different languages (not dubbing).

[* The above is not an exhaustive list of sub-genres]

Brief 2
Target Audience: Mass
Episodes | Duration | Language: please propose

An insightful concept that has strong focus on social issues, is motivating, inspiring and reflective of our society (e.g. CSR, human interest). The topics of discussion should create discussions and organic conversations. Consider how we could reach a wider audience through a multi-platform approach and producing the series in different languages (not dubbing).

Brief 3 (SG60)
Target Audience: Mass
Episodes | Duration | Language: please propose

A concept that celebrates the Singapore spirit and Singaporeans. We could feature Singapore's rich history or unique culture, or discuss pertinent issues that matter to Singaporeans and the country’s future. We should present a fresh perspective to Singapore’s past, present or future. Consider how we could reach a wider audience through a multi-platform approach and producing the series in different languages (not dubbing).