Scripted Commissioning Brief
Brief 1
Scripted
Target Audience: Mass
Language & Format: Please propose
Genres – wide ranging from gripping crime, investigative, romance, mystery, to stories that reflect pressing societal issues, or imaginative fantasy concepts grounded in everyday reality and rooted in local relevance. Stories that feel unmistakably Singaporean while being universally engaging.
Audience impact - thought-provoking, emotionally resonant and relatable to our local audience, with strong human-interest elements that can spark conversations and build talkability.
Reach - multi-touchpoints. Extensions beyond traditional screens to create meaningful engagement on digital and social platforms to reach a wider, diverse audience.
There will be additional consideration for concepts that offer opportunities for multi-seasons, spin-offs and cross-platform extensions. Show us the potential to scale across languages and markets while maintaining the unique local identity that sets it apart.
Brief 2
Scripted - Microdrama
Target Audience: Mass
Language & Format: Please propose
Stories must be bingeable, deliver narrative within a compressed duration using multiple hooks, unexpected twists, and play on familiar tropes in fresh and exciting ways.
In addition to the high energy, high reward, concepts should have distinctive features that set them apart.
Audience impact – audience engagement, emotional impact and shareability.
Consider opportunities for grooming new talents – both on and off screen. Fresh voices and perspectives are welcomed.
