Reach 124,000 unique viewers on okto kids – the most watched Mediacorp channel for kids aged 10 and below. TX 21 January.
okto kids – the only kids’ channel with locally-developed content – emerged as the most-watched Mediacorp channel by children aged 10 and below in a recent study by Infocomm Media Development Authority on the media consumption habit of kids. The study also revealed that at least 68% of the children (P4 - P14) have watched Mediacorp programmes with a daily average of 0.9 hours.
Ollie and Friends is a preschool kids programme that follows the adventures of Ollie as he travels through the different levels of Oktopolis with his friends. Fostering creativity and celebrating imagination, this series seeks to cultivate a sense of curiosity in preschool kids, encouraging them to explore and discover the world around them through shapes, colours and sounds. Adored by 4 - 6 year olds, Ollie receives over a hundred fan mails a month!
This educational and entertaining series, coupled with Ollie mall shows, provide an excellent platform for your brand to engage and delight the younger audiences. Call your Mediacorp sales representatives about the different sponsorship packages available now!