Double your investment as this half hour bulletin expand into an hour-long format every weekday from 9 to 10am, bringing you the top business stories from across Asia.
Channel NewsAsia’s flagship business programme Asia Business First (ABF) hit the road on 28 March, and presented a prime opportunity for brands to be showcased in front of Asia’s movers and shakers. The Asia Business First Forum 2018, an exclusive invite-only event saw over 100 business owners, senior management and government agency representatives gather to discuss the opportunities and challenges facing ASEAN in creating an integrated digital economy.
Hosted by CNA Presenter and Executive Editor Adam Bakhtiar, the event featured prominent panellists and speakers including Mr S Iswaran, Minister for Trade and Industry (Industry), Ravi Menon, Managing Director, Monetary Authority of Singapore (MAS) as well as the CEOs of Air Asia, DBS and Lazada.
Since October last year, the half-hour ABF bulletin on Channel NewsAsia has been expanded into a full one-hour format from 9-10am every weekday. This doubles the exposure for your brand and provides more content integration opportunities, offering continuous daily exposure. With new focus on greater China markets and more feature stories of top executives, brands could look into segments such as FOREX, Earnings Central, C-suite or bring forth their brand message to the business community.
Channel NewsAsia is the #1 channel watched among affluent viewers, reaching over 75 million homes and hotel rooms in 27 territories across Asia. ABF reaches a total of 370,000 unique P4+ amongst affluent PMEBs.
Contact your Mediacorp representative for full details on the sponsorship packages available.