Let your brand be the talk of the town with the region’s most popular Malay music awards show happening this 28 September.
The region’s most anticipated and talked-about Malay music awards show Anugerah Planet Muzik (APM 2018) returns for its 17th instalment on Friday 28 September! Simulcast live in Singapore, Malaysia, Indonesia and Brunei from the MES Theatre at Mediacorp in Singapore, the show is expected to reach an audience of over three million across the region.
With its glitzy red carpet and stellar performances from all-time-favourite artistes, the show is much loved among music lovers in Southeast Asia and is a fantastic opportunity to reach your target audiences. Last year’s show trended at No. 1 on Twitter in Singapore and Malaysia and No. 9 in Indonesia with the hashtag #APM2017 garnering 24,755 posts – a 215% increase vs 2016.
APM 2018 will be amplified with LIVE broadcast on Suria, Warna and Toggle, as well as Suria and Ria social media sites with over 140,000 followers per site. Do not miss this great opportunity to reach 400,000 Malay 15+ viewers on Suria – Singapore’s #1 Malay channel which is at least 570% more cost-efficient than competitor channels – with this talk-of-the-town awards show.
On top of Presenter, Main and Co sponsorships, official sponsor opportunities include product collaboration for beauty and fashion, food and beverage and travel and transportation. Brands can also look to engage their audience through ‘Best Red Carpet Look’ voting on the event’s social media page.
Make sure your brand is there when the region turns on their TV to watch APM 2018 – contact your Mediacorp sales representative now to lock in your preferred package!