MEN

Aged 18+

Segment Size: 2,045,000

WHO THEY ARE

  • They are success-driven and will seize opportunities to reach that goal
  • They are keen to learn new things yet have respect for traditional customs and beliefs
  • They are tech-dependent¬†
  • They are financially savvy and plan for retirement
  • When they shop, they seek out familiar brands
  • Monthly Personal Income: $3,785



What They Are Interested In?

Their Weekly Media Consumption