
Who They Are
- 48% of this group are aged between 30 to 49 years
- They are ambitious and success-driven
- They invest and plan for retirement
- They are willing to pay for quality
- They are conscious about health and diet
- They value family and friends
- They are environmentally conscious
- Monthly Household Income: $10,686
What They Are Interested In?
IT Products
OwnershipBanking Services
UsageVisited Restaurant
In The Past MonthAir Travel
In The Past Year
Their Media Consumption
Total Mediacorp Network Weekly Reach: 99%
73%
2.28Mil
63%
4.74Mil
84%
14%
81%