Experiential

OOH Media brings brands closer to the hearts of consumers with experiential activations that allow for effective communication on a more personal and direct level. 

Experiential
UrbanWheels16
UrbanWheels16
08/06/2017

UrbanWheels16

OOH Media spurred novice bikers to pick up an active lifestyle through mountain biking in the annual Urban Wheels Challenge at *SCAPE on 17-18 September 2016. This year’s event mimicked the terrain of a mountain biking trial in a safe environment and spectators could also enjoy free mountain bike trials, attractive offers, product demonstrations etc.
Roving “Lepak” Lipton Tea Café 2016
Roving “Lepak” Lipton Tea Café 2016
08/06/2017

Roving “Lepak” Lipton Tea Café 2016

To introduce their new line of milk tea latte flavours, Lipton collaborated with OOH Media and transformed our 24-footer truck into a roving “Lepak” Lipton Tea Café. The truck roved around offices and key suburb areas near points of sale to create the path to purchase by consumers. 
#AirNZontour
#AirNZontour
08/06/2017

#AirNZontour

Air New Zealand launched their new campaign #AirNZonTour with OOH Media’s latest transformer truck, showcasing their award-winning Premium Economy Skycouch™ and innovative Economy seats on the Dreamliner 787-9. Through this campaign, the public was also given the opportunity to experience a virtual actual onboard experience. 
PropertyGuru
PropertyGuru
08/06/2017

PropertyGuru

PropertyGuru Singapore brought a virtual showroom out to the public at three roadshows island-wide, leveraging OOH Media’s 14-footer experiential truck in delivering this experience. The public was welcomed to have an immersive experience of walking through PropertyGuru’s five latest show-flats by navigating through a virtual tour projected on-screen. 
Festival of Wheels
Festival of Wheels
08/06/2017

Festival of Wheels

LEA 2016 – Silver in Best Engagement Strategy for a Male Audience (Mediacorp Rotax Max Singapore) 
OOH Media organized the Festival of Wheels over 3 days, an inaugural event comprising of the Mediacorp Rotax Max Singapore Open and Urban Wheels Challenge. Aside from kart-racing and cycling competitions, sponsors and advertisers were also given opportunities to interact with audiences. 
Festival of Wheels 2
Festival of Wheels 2
08/06/2017

Festival of Wheels 2

Marketing Excellence Awards 2016 – Bronze in Excellence in Marketing to a Male Audience (Urban Wheels Challenge 2015) 
OOH Media organized the Festival of Wheels over 3 days, an inaugural event comprising of the Mediacorp Rotax Max Singapore Open and Urban Wheels Challenge. Aside from kart-racing and cycling competitions, sponsors and advertisers were also given opportunities to interact with audiences. 
National Heritage Board
National Heritage Board
08/06/2017

National Heritage Board

To mark Singapore’s 200 years of healthcare, National Heritage Board transformed OOH Media’s OTMB truck to a mobile dispensary for a travelling exhibition. The moving museum housed artefacts for students to have a more visual representation of actual objects whilst they learn more about Singapore’s healthcare in the past. 
Dove Oxygen Moisture Body Wash 2017
Dove Oxygen Moisture Body Wash 2017
08/06/2017

Dove Oxygen Moisture Body Wash 2017

OOH Media worked with Unilever Singapore to create an activation at the entrance of Orchard Gateway for the promotion of the new Dove Oxygen Moisture Body Wash. Passers-by can try out the new product and dove-scented bubbles were periodically released to garner attention. 

Experiential

OOH Media brings brands closer to the hearts of consumers with experiential activations that allow for effective communication on a more personal and direct level. Sensory experiences are created and experiential engagements help to deliver a holistic brand experience in a refreshing manner to target audiences.