Singapore, 14 August 2019 – Thrilled by the stunning visual display of Mediacorp’s LIVE 4K broadcast of the 54th National Day Parade (NDP 2019)? Now you can relive the celebration highlights, plus catch a slew of other titles on-demand in Ultra High Definition (UHD) resolution, as Mediacorp showcases its 4K catalogue via its over-the-top platform Toggle.
Toggle’s 4K Content Catalogue
Following the first-ever LIVE content delivery of NDP 2019 to an excited crowd at SAFRA Punggol as well as Toggle users invited to a closed trial of the event, Mediacorp has now made available highlights of NDP 2019 to allow viewers with 4K-ready or UHD Smart TV sets to re-experience the cinematic visual treat.
At the same time, audiences will also be able to catch other programmes in stunning crystal-clear images with enhanced visual details and colour intensity on Toggle. This includes Toggle Originals like Love at Cavenagh Bridge and VIC to documentaries like CNA’s Tipping Point, with more titles to be added over time. For the current list of available 4K programmes, please refer to Annexe 1.
Mediacorp’s 4K Content Production Roadmap
And as part of efforts to offer better quality content and enhanced viewing experiences for audiences, Mediacorp will continue to add to its array of 4K content by producing new programmes in UHD. This year, fans can look forward to the highly anticipated Chinese drama All Is Well《你那边怎样. 我这边OK》, where the twin plots were produced and will be released in 4K resolution on Toggle from 1 October 2019.
Over the next two years, Mediacorp will also commit to producing another 100 hours of 4K content annually, and double that to 200 hours per year by 2024.
Irene Lim, Chief Customer Officer, Mediacorp said: “The landmark LIVE 4K broadcast of NDP 2019 has demonstrated Mediacorp’s ability in optimising our production formats to deliver high quality content and enhanced viewing experiences. And as audiences become more sophisticated in their viewing habits, we will continue to present more 4K content from live coverage of national events to increased productions in UHD resolution, to better serve our viewers.”
Mr Howie Lau, Chief Industry Development Officer, IMDA, said, “We are heartened that Mediacorp will be producing more local content in 4K to offer an enhanced viewing experience for Singaporeans. With the upcoming slate of 4K titles on Toggle, viewers can look forward to enjoying more high quality local content in 4K resolution.”
Corporate Marketing & Communications, Mediacorp
Tel: +65 6350 3351
Mediacorp is Singapore’s largest content creator and transmedia network, operating six TV channels, 11 radio stations and multiple digital platforms including CNA, Singapore's most used news app, and Toggle, its digital video platform. Its mission is to engage, entertain and enrich audiences by harnessing the power of creativity.
Mediacorp pioneered the development of Singapore’s broadcasting industry, with radio broadcast in 1936 and television broadcast in 1963. Today, it reaches 98% of Singaporeans in four languages weekly and has a growing Asian audience base through CNA as well as entertainment content that is distributed across markets in the region.
The Mediacorp Partner Network brings Mediacorp together with industry-leading brands like ESPN, Edipresse Media, 99.co and VICE to deliver rich content for consumers and effective solutions for advertisers.
Mediacorp is the recipient of industry accolades including New York Festivals, World Media Festivals, PromaxBDA (World and Asia) and Asian Academy Creative Awards.
For more information, please visit mediacorp.sg.
ANNEXE 1 – 4K Titles on Toggle (as of 12 August 2019)
Highlights from National Day Parade 2019
Tipping Point (CNA)
VIC (Toggle Originals)
Love at Cavenagh Bridge (Toggle Originals)
Limited Edition (Toggle Originals)
Monkeys: An Amazing Animal Family (acquired content)
|7||Dogs: An Amazing Animal Family (acquired content)||English||Documentary|
One Wild Day (acquired content)
Australia’s Hidden Island (acquired content)