Honouring Heroes at President’s Star Charity 2012

  
For immediate release 
Media Release


Honouring Heroes at President’s Star Charity 2012

Singapore, 26 September 2012 – We are all heroes, no matter who we are. Beyond the touching stories of struggles, trials and tribulations, this year’s President’s Star Charity puts the spotlight on the brave and selfless individuals of Singapore who overcame adversity and overwhelming obstacles to find simple joys despite their circumstances, and to celebrate the hero in them with courage.

Now into its 19th year, the PSC 2012 will be telecast ‘live’ on Channel 5 on Sunday 14 October. It will be hosted by Soo Kui Jien and Sharon Au, with one of last year’s performers, 11-year-old Adelyn Koh from the Singapore Association of the Visually-Handicapped, assuming the role of a co-host. 

The award-winning Saint Andrew’s Junior School Choir, The Singing Saints, will open the two-and-a-half hour entertainment extravaganza with a rendition of “I’ll Be There”. Headlining this year’s President’s Star Charity show is Grammy Award winning artiste Richard Marx. The iconic singer-songwriter and producer has a long and illustrious career that continues to shine and make waves in the music industry. Other international artiste, Louis Hoover, labelled “Sinatra of the New Millennium” and regional powerhouse vocalist from Hong Kong, Jenny Tseng will also grace the event with their classics renditions. Local favourites such as Yi Ting, the Piccolo player and O School Dance troupe will mesmerise the audience with a modern and classical performance and K-pop dance medley respectively. A dynamic singing duo sensation by Singapore Idol 2009 finalist, Sylvia Ratonel and guitarist Shun Ng will perform a memorable song. 

Our multi-talented local celebrities like Hossan Leong, Gurmit Singh, Daren Tan, and Sheikh Haikel, the 4-Chord Medley singing sensation of PSC 2011 will return with more oomph this year. Joining them are Vasantham Star Shabir, Suria host Fauzie, as well as 13 year old drum protégé Ethan Ong in a star studded performance with a new arrangement and medley of songs. There will also be a special performance by one of our oldest legendary jazz guitarist beneficiary, Vivian Nonis, who will take to the stage with prominent jazz vocalist Claressa Monteiro and singer Rahimah Rahim.

President Tony Tan Keng Yam says, “The President’s Star Charity show is one fund-raising event that has enjoyed tremendous support from Singaporeans.  This year, a total of 55 selected beneficiaries will benefit from the funds raised through the President’s Challenge. I am also happy to introduce two new initiatives aimed at promoting volunteerism and social enterprises at this year’s President’s Star Charity show. I encourage all Singaporeans to continue contributing generously and participate in these efforts to create a more caring and compassionate society.”
 
Mr Chang Long Jong, Deputy CEO, MediaCorp, says “Into its 19th year now, The President’s Star Charity has long established itself as an annual flagship show on TV. Being a part of the President’s Challenge since 2000, we are very proud to produce and telecast  the show  to help raise awareness of many  brave and selfless individuals from the beneficiaries, and to give viewers the opportunity to open their hearts to generous donations and  volunteerism towards these worthy causes." 

MediaCorp produced the first President’s Star Charity (PSC) Show in 1994, based on an idea by the late former President Ong Teng Cheong to promote the artistic talent of the young and the professionals, and to contribute to charity at the same time.  In 2000, the PSC was consolidated as part of the President’s Challenge, an annual series of events by various organizations to raise funds for charities chosen by the President. PSC is MediaCorp’s contribution to the President’s Challenge and is, by far, the most visible and effective fund-raiser. 

Be heartened by simple heroic acts and catch the President’s Star Charity “LIVE” on Sunday 14 October 2012, on Channel 5 and HD5, 7:30pm to 10:00pm. The encore telecast will be on Channel 5 and HD5 on Sunday, 21 October from 4pm to 6.30pm.

Viewers can pledge donations of $5, $20 and $100 from 26 September 2012, 11am to 21 October 2012 midnight by calling the following numbers: 

1900-112-8821  For $5 donation
1900-112-8822  For $20 donation
1900-112-8823  For $100 donation 


The telepoll service is sponsored by SingTel. In addition to telepoll donations, this year, viewers get a chance to donate online at www.sggives.org/psc2012. All proceeds from the show will go to the 55 charities supported by the President’s Challenge 2012. See Annex 1 for beneficiaries list. More details on President’s Challenge can be found at www.pc.org.sg.


Issued by Channel 5, MediaCorp 

For more information, please contact: 

Tina Chugani
Senior Channel Branding & Promotions Manager
Channel 5, MediaCorp
Tel: (65) 6350 3368
Fax: (65) 6255 6861
E-mail: tinachugani@mediacorp.com.sg 

Yeong Lai Lai
Senior Manager
Corporate Communications, MediaCorp 
Tel: (65) 6350 3945
Fax: (65) 6251 5628 
E-mail: yeonglailai@mediacorp.com.sg    



About MediaCorp Channel 5

Channel 5 is Singapore’s No. 1 English TV station under the MediaCorp group. It is a 24-hour general entertainment and sports channel with a mix of local and international mass-appeal programmes. 

Channel 5 has a heritage of creating highly-rated and award-winning local productions featuring Asian faces and themes, such as Phua Chu Kang Pte Ltd, Incredible Tales, Red Thread, Fighting Spiders, The Noose and The Pupil. 

The channel is also among the first in Asia to produce formatted versions of top-rated international game shows, like Who Wants To Be A Millionaire?, The Weakest Link and Singapore’s Brainiest. In 2004, it launched the highly successful Singapore Idol to record-high ratings and in 2011, it launched the popular game show, Million Dollar Money Drop. 

Channel 5 features popular reality shows like Survivor, The Amazing Race, American Idol and Undercover Boss, some of which are telecast the same day as the country of origin. Many of its international shows – Hawaii Five O, Primeval, CSI, The Pacific and Glee are Emmy and Golden Globe Award winners. 

Channel 5 also telecasts acclaimed international annual events like Primetime Emmy Awards, Golden Globe Awards and Miss Universe. 

In addition, Channel 5 is the station for prestigious sports events. Examples are the SEA Games, 2008 Beijing Olympic Games, Singapore 2010 Youth Olympic Games and Formula 1 races.
 
Channel 5 aspires to be a respected and recognised brand in Singapore as well as in the region. It has received numerous accolades, including Asian Television Awards, New York Festival Awards and Promax International Gold Awards. It is also the Terrestrial Channel of the Year 2010 as recognized by the Asian Television Awards. 

MediaCorp is Singapore’s leading media company with the most complete range of platforms, spanning television, radio, newspapers, magazines, movies, digital and out-of-home media. MediaCorp has over 50 products and brands in four languages (English, Mandarin, Malay and Tamil), reaching out to all adults in Singapore every week. Winner of numerous international awards and accolades including Asian Television Awards' Terrestrial Broadcaster of the Year, MediaCorp’s vision is to become Asia’s top media company, delivering valued content to the world. 

For more information, please visit xinmsn.com/5.


Annex 1

Beneficiaries of President’s Challenge 2012

1

Community Chest

Disability

2

Society for the Physically Disabled

3

Metta Welfare Association

4

Movement for the Intellectually Disabled of Singapore

5

Asian Women's Welfare Association

6

Singapore Association of the Visually Handicapped

7

Special Needs Trust Company Limited

8

Autism Association (Singapore)

9

Rainbow Centre

10

Singapore Anglican Community Services

11

Care Corner Family Service Centre (Woodlands)

12

Down Syndrome Association Singapore

13

Association for Persons with Special Needs

14

Bizlink Centre

15

Very Special Arts Singapore Ltd

Eldercare

16

St Luke's ElderCare Ltd

17

NTUC Eldercare Co-Operative Ltd

18

Lions Befrienders Service Association

19