MasterChef Singapore to premiere on Channel 5
Series to be produced in English; casting deadline for contestants extended to 6 April 2018
Singapore, 2 April 2018 – Global content investment and rights management company, Motion Content Group and Singapore media company, Mediacorp have confirmed that the forthcoming MasterChef Singapore will air on Mediacorp’s Channel 5.
Motion Content Group, part of GroupM, the world’s leading media management company, had earlier acquired the rights to produce and broadcast MasterChef Singapore from Endemol Shine Group.
The rights deal was negotiated by Fotini Paraskakis of Endemol Shine Group, Cathy Payne of Endemol Shine International and Steven Murphy of Motion Content Group, Asia Pacific.
As English rights were originally not available, the show was set to air on Channel 8. However, following further negotiations, MasterChef Singapore will now air for Singapore viewers on Channel 5 in English and reach a more diverse audience.
“We are excited to be working with Endemol Shine Group to bring the MasterChef format to Singapore for the very first time,” said Steven Murphy, Managing Director, Motion Content Group, Asia Pacific. “Since the casting call went out in February, we have been impressed by the high levels of interest and passion from the public. We look forward to meeting the best amateur chefs Singapore has to offer.”
Fotini Paraskakis and Cathy Payne commented: “MasterChef is a much-loved brand globally and is already a proven hit in markets across Asia. It’s brilliant to launch one of the world’s most successful cookery formats in Singapore, without a doubt, MasterChef Singapore will whet the appetite of the country’s passionate foodies.”
Mediacorp, as broadcast partner in this collaboration, is pleased to add MasterChef to its repertoire of food shows on its channels.
Parminder Singh, Chief Commercial and Digital Officer, Mediacorp said: “People love watching our food shows – a whole variety of them with unique flavours and cooking inspirations – on our different channels. MasterChef has clearly struck a chord with many and we are delighted to be able to premiere it on 5, the channel that brings people in Singapore together, as well as Toggle, our digital entertainment service.”
With over 10 local versions of MasterChef already in the Asia Pacific region, this highly popular and recognised format is ready to uncover amazing new talent in Singapore’s celebrated culinary scene.
The show will premiere later this year, produced by Beach House Pictures, with judges and key sponsors to be announced at a later date.
MasterChef Singapore’s nationwide casting call for contestants that has taken the country by storm since February is still open and will be extended until midnight on 6 April 2018.
Originally created by Franc Roddam, the format was revived as MasterChef Goes Large in 2005 by Shine TV in the UK. MasterChef is the most successful cookery television format in the world. Having been adapted locally in 54 countries, it is seen in over 200 countries and watched globally by over 250 million viewers. The MasterChef brand extends into a huge range of successful commercial activities across multiple platforms including extensive publishing, consumer products, live events, travel, digital and B2B activities.
About Endemol Shine Group
Endemol Shine Group is a global production powerhouse creating world class content for all platforms.
As a producer and distributor, Endemol Shine Group works on a unique local and global axis, comprised of 120 companies across all the world’s major markets, dedicated to creating content that enthralls and inspires.
In 2017 the company’s travelling formats originated from 12 different countries across the Group, with global hits including MasterChef, Big Brother, Deal or No Deal, The Money Drop, Your Face Sounds Familiar, The Brain, Hunted and The Island. Endemol Shine Group’s drama portfolio is similarly international and diverse, with acclaimed worldwide hits such as Humans, Bron, Peaky Blinders, Black Mirror, Kingdom, Grantchester, The Fall, Spring Tide, Penoza and Broadchurch.
Endemol Shine’s content is enjoyed wherever the audience wants to watch and generates more than 2 billion monthly views online, with titles such as Mr. Bean now among the world’s most popular entertainment brands on platforms including YouTube and Facebook.
In 2017 Endemol Shine Group produced more than 800 productions, in 78 territories airing on more than 275 channels around the world.
About Motion Content Group
Motion Content Group is a global content investment and rights management company which meets the market demand for new economic models for premium content across the entertainment and media marketplace. This is achieved by investing and partnering with the world’s leading talent, producers and distributors to fund, develop, produce and distribute premium content to help drive and support editorially and commercially vibrant, premium content networks & platforms for the global benefit of our content partners and advertisers.
Headquartered in London and Los Angeles, the business currently operates in 26 countries worldwide with Motion’s broad range of award winning programming distributed globally.
Motion Content Group is part of GroupM, the world’s leading full-service media investment management operation, a WPP company.
Mediacorp has the widest range of media platforms in Singapore spanning digital, television, radio and out-of-home media. Its mission is to engage, entertain and enrich audiences by harnessing the power of creativity.
Mediacorp pioneered the development of Singapore’s broadcasting industry, with the radio broadcast in 1936 and television broadcast in 1963. Today, the company has over 50 products and brands in four languages (English, Mandarin, Malay and Tamil), reaching out to virtually all adults in Singapore weekly.
Mediacorp is an active regional player through Channel NewsAsia International, drama co-productions and collaborations in magazine publishing and online media. Its investments include stakes in Kapanlagi Network, Indonesia’s largest independent digital media, as well as Reebonz, one of the region’s fastest growing luxury online retailers, and International Media Corporation in Vietnam.
Mediacorp was named Terrestrial Broadcaster of the Year for the 14th time at the Asian Television Awards in 2017.
For more information, please visit mediacorp.sg.
About Beach House Pictures
Beach House Pictures is one of Asia’s largest independent production companies, with offices in Singapore, Beijing and Taipei. The production house has created 600+ hours of international HD, 3D and 4K content specializing in factual and entertainment programming, creating highly-rated series such as Frontier Borneo (10×30) for Discovery Channel and UKTV; Wild City (2×60) narrated by David Attenborough for Channel News Asia; Asia’s Next Top Model Season 3 (13×60) for Starworld; and Machine Impossible (6×60) for National Geographic. Five other divisions expand Beach House Pictures’ capabilities beyond factual to children’s content with Beach House Kids which recently produced Teddies for Okto and Channel Nine Australia; Beach House Entertainment for reality formats and general entertainment programs, currently producing Cesar’s Recruit Asia Season 2; Beach House Labs for digital and branded content; Beach House Academy for skills training and education; and Beach House Studios for Virtual Reality, 3D, animation and broadcast design. The multi-award-winning company launched in 2005 and was co-founded by Managing Director, Jocelyn Little and Creative Director, Donovan Chan who in 2017, partnered with Blue Ant Media, joining an international broadcast, distribution and content team that spans North America, Europe and Asia Pacific. Visit beachhousepictures.com.
Motion Content Group
Head of Content and Production
Endemol Shine Group
Head of Corporate Communications
Tel: +44 208 222 4176
Yeong Lai Lai
Brand & Communications Specialist, Mediacorp
Tel: +65 6350 5945