MediaCorp presents The Gift of Song to celebrate Singapore’s 50th birthday

Singapore, 15 September 2014 – To celebrate the nation’s 50th anniversary in 2015, MediaCorp today announced the first of a series of exciting programmes and events for all Singaporeans.  The Gift of Song is a nationwide search for a song that will resonate with the nation.  The competition invites Singaporeans and Singapore Permanent Residents to step up to the challenge of writing a song that will have every Singaporean singing along in 2015.

Chang Long Jong, Deputy CEO, MediaCorp said: “The celebratory song will be a special gift from MediaCorp to every Singaporean. This song will celebrate who we are - our shared ideals, our achievements and how we embrace progress and change as a society. As Singapore’s leading media company, our very existence is intrinsically linked with the nation, which is why we are proud to present this as a gift to commemorate the Golden Jubilee of our nation building.”

The judging panel for The Gift of Song will be helmed by well-known local musicians Dick Lee, Jeremy Monteiro and Sydney Tan. The judges will shortlist three best submissions in November 2014 which will then be put to vote by Singaporeans in January 2015. The winner of The Gift of Song competition will receive a cash prize of $10,000.

Celebrity, composer, songwriter and playwright Dick Lee said, “I applaud MediaCorp for organising The Gift of Song and am delighted to be a judge in this meaningful project.  As a composer myself, I revel in playing a part in the search for a truly iconic song to celebrate Singapore’s 50th birthday.  I am also excited by the prospect of mentoring the finalists who will emerge, and share my vision and learnings on what makes a great song, while discovering the next generation of song composers in Singapore!”

Another outcome of the competition will be MediaCorp’s production of a grand-scale music video of the song, showcasing the largest number of Singaporeans from all walks of life ever seen in a music video, to be released in the lead-up to next year’s National Day.

Following the launch of The Gift of Song, MediaCorp’s year-long celebration will increase its momentum with the Celebrate SG50 Countdown show at the Floating Platform on 31 December 2014.  The year’s countdown showcases Singapore’s past 50 years of pop culture – music, dance, entertainment – and will feature the biggest ensemble of local talents, past and present.

Among other activities, Singapore’s history will be retold as Channel NewsAsia presents a full-year’s lineup of television programmes including the untold story of Stamford Raffles and documentaries charting Singapore’s transformation from a young nation to a stable first-world country.  MediaCorp’s other television channels – Channel 5, 8, U, Suria, Vasantham, okto - will also feature “infotainment” shows about Singapore’s history including We are Singaporeans and documentaries The Towkays III, The Malay Pioneers and The School Bell Rings.

Mr Chang said, “SG50 is a momentous milestone and a rare moment to reflect on who we are as a nation. At MediaCorp, we are excited about doing our part to galvanise Singaporeans around a celebration of our past and more importantly, a shared vision of our future.”

Please visit http://www2.toggle.sg/thegiftofsong/ for more information.

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Issued by Brand and Communications, MediaCorp.

For more information, please contact:

Yeong Lai Lai

Senior Manager

Brand and Communications

MediaCorp

DID: 6350-3945

Fax: 6251-5628

Email: yeonglailai@mediacorp.com.sg

ABOUT MEDIACORP

MediaCorp is Singapore’s leading media company with the most complete range of platforms, spanning television, radio, newspapers, magazines, movies, digital and out-of-home media.

It pioneered the development of Singapore’s broadcasting industry, with the broadcast of Radio in 1936 and Television in 1963. Today, MediaCorp has over 50 products and brands in four languages (English, Mandarin, Malay and Tamil), reaching out to all adults in Singapore every week. Initiatives in the new digital space include Internet TV-on-demand, High Definition TV broadcast and Over-the-Top (OTT) interactive services.

Beyond Singapore, MediaCorp is an active regional player through co-productions in TV dramas and movies, magazines publishing, as well as Channel NewsAsia International, one of the first Asian-owned English news channels.

Our financial and strategic relationship in the region includes International Media Corporation in Vietnam, which was set up to develop and produce television entertainment and economic news content. MediaCorp also has a stake in Singapore-based retail firm Reebonz, one of the region’s fastest growing luxury online retailers and a majority stake in Cubinet Interactive, a Malaysian digital games publisher.

Winner of numerous international awards and accolades including Asian Television Awards’ Terrestrial Broadcaster of the Year, MediaCorp’s mission is to engage, entertain and enrich audiences by harnessing the power of creativity.

For more information, please visit mediacorp.sg .