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MediaCorp sales head takes up Vietnam appointment, new sales head joins from multinational
Singapore, 29 February 2008 - MediaCorp will be assigning its sales head, Mr James Yip, to run its Vietnamese television joint venture and appointing multinational sales veteran Mr Clifton Yong in his place.
Mr Yip will relinquish his current position as on 10 Mar 2008, when Mr Yong joins as MediaCorp's Executive Vice President for Sales and Marketing. He will take up his Vietnam posting as Chief Operating Officer for International Media Corporation (IMC) with effect from April 1, 2008.
Just last week, MediaCorp announced its 20 per cent investment in IMC, which is slated to launch a TV channel in Vietnam in the second half of the year. The station is eyeing the burgeoning advertising market, which is expected to grow by 20-30 per cent annually.
Mr Yong brings with him some 20 years of experience in the Communication and Internet industry. His most recent tenure is in Alcatel Lucent where he is the Senior Vice President responsible for the Industry and Public Sector business in Asia Pacific.
Mr Yong will oversee advertising business across all of MediaCorp's media properties, including TV, Radio and Print. He will be focusing on integrated media sales solutions for both local and regional clients.
Issued by Corporate Communications, MediaCorp
For more information, please contact:
Corporate Communications and Marketing
Tel: 65 63575766
Fax: 65 62515628
MediaCorp is Singapore's leading media company with the most complete range of platforms, spanning television, radio, newspapers, magazines, movies and digital media.
It pioneered the development of Singapore's broadcasting industry, hitting the radio airwaves in 1936 and beaming the first TV pictures in 1963. Today, MediaCorp has over 55 products in four languages (English, Mandarin, Malay and Tamil), that reaches to all adults in Singapore each week.
Among them are industry firsts such as the first in the world to use Digital Video Broadcast technology for outdoor digital television, and Asia's first Digital Audio Broadcast radio service. Initiatives in the digital space include a highly successful online classifieds, Internet TV-on-demand and High Definition TV broadcast.
Beyond Singapore, the diversified group is making its presence felt, through magazines publishing, Singapore-made entertainment programmes, as well as Channel NewsAsia International, the only Asian owned English news channel.
It has also entered into a financial and strategic relationship with Indonesia's most integrated media company PT Media Nusantara Citra and its parent, Global Mediacom.
MediaCorp has a stake in Nanjing-based Dahe Media Pte Ltd, a leading Chinese outdoor advertising firm, and International Media Corporation in Vietnam, set up to develop and produce entertainment and economic news content as well as to provide channel management services.
Winner of numerous international awards and accolades including Asia Television's Broadcaster of the Year, MediaCorp's vision is to become Asia's top media company, delivering valued content to the world.
For more information, please visit www.mediacorp.com.sg.
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