MediaCorp to launch $ 5 million Content Innovation Fund for creative ideas and concepts

Singapore, 27 June 2011 - Singapore's leading media company MediaCorp will be launching a $ 5 million Content Innovation Fund (CIF) to search for the best creative entertainment ideas and concepts across all its media platforms. The three-year Fund will provide seed money to support the initial development stages for the selected projects which could be for any of MediaCorp's range of media platforms spanning television, radio, print, movies and digital new media. Mr Chang Long Jong, Deputy CEO, Television, MediaCorp says: "As the company with the most complete range of media platforms in Singapore, MediaCorp prides itself in delivering valued content to our consumers via our various outlets. With today's changing demographics and media consumption habits and trends, we hope that this new CIF will provide another avenue for us to develop more innovative and refreshing content that will continue to engage and enthrall our audiences."

CIF is open to all nationalities, individuals, groups or companies. The selected projects will receive a budget to develop the concept and production of pilots. For further information on participation, please visit

Issued by MediaCorp Pte Ltd.

For more information, please contact:
Gwendolyn Loh
Senior Manager
Corporate Communications
DID: 6350-3945
Fax: 6251-5628

About MediaCorp
MediaCorp is Singapore's leading media company with the most complete range of platforms, spanning television, radio, newspapers, magazines, movies, digital and out-of-home media.

It pioneered the development of Singapore's broadcasting industry, with the broadcast of Radio in 1936 and Television in 1963. Today, MediaCorp has over 50 products and brands in four languages (English, Mandarin, Malay and Tamil), reaching out to all adults in Singapore every week.

Our industry firsts include the Digital Video Broadcast technology for outdoor digital television, and Asia's first Digital Audio Broadcast radio service. Initiatives in the digital space include online classifieds, Internet TV-on-demand, High Definition TV broadcast.

MediaCorp is an active regional player through co-productions in TV dramas and movies, magazines publishing, as well as Channel NewsAsia International, one of the first Asian-owned English news channels.

Our financial and strategic relationships in the region since 2007 include a venture with Indonesia's most integrated media company PT Media Nusantara Citra and its parent, Global Mediacom, and International Media Corporation in Vietnam, set up to develop and produce television entertainment and economic news content.

Winner of numerous international awards and accolades including Asian Television Awards' Terrestrial Broadcaster of the Year, MediaCorp's vision is to become Asia's top media company, delivering valued content to the world.

For more information, please visit

Frequently Asked Questions

1. How much funding can my project receive/how is funding quantum determined?

The funding of a project (pilot) will be allotted on a case by case basis, depending on the story and technical requirements. Each submission's pilot can receive up to a maximum of $ 50,000.

2.What is the duration of this fund?

This fund will be administered over three years.

3. Is there an expiry date for submissions?

Submissions will be reviewed on a quarterly basis. The deadline for the first quarter's submission is 29.7.11. Deadlines for the quarterly review will be posted on

4.Will more funds be made available after the initial $ 5 million is used up?

There are currently no plans to inject more funds after this $ 5 million has been utilised.

5.What happens after the pilot?

The CIF supports the project's pilot episode. Thereafter, the pilot may be commissioned for production by MediaCorp.

6.How will producers of CIF projects be compensated?

The producers' fee will be included in the budget for the pilot.

7.Are there restrictions on the content (i.e language)?

Interested parties should be aware that the projects are intended for the local free-to-air television market, therefore, the requisite programming code by the Media Development Authority applies. Language-wise, there are no restrictions, but parties should tailor their content for the four main language channels - English, Chinese, Malay and Tamil.