MediaCorp to launch Mediapreneur for aspiring business entrepreneurs


For immediate release 
Media Release 


MediaCorp to launch Mediapreneur for aspiring business entrepreneurs

Singapore, 26 June 2013 – Singapore's leading Media Company, MediaCorp is pleased to announce the launch of a new strategic investment vehicle targeting start-ups. Called The Mediapreneur, the scheme consists of two arms:

(a) The Investment Fund - which helps start-ups in seed or series A capital; and
(b) The Incubator Programme which aims to provide a media-centric environment for start-ups to test their business ideas and products, develop a proof-of-concept and define a go-to-market strategy.

The Mediapreneur investments target new technologies and disruptive business models, to harvest future capabilities for MediaCorp, especially in the digital media space. As part of this fund, MediaCorp has recently invested in Ooyala, leader in online video management, publishing, analytics and monetization to beta test selected pre-release online video solutions and products.

MediaCorp is also looking for aspiring entrepreneurs and intrapreneurs to join its Incubation Programme. Start-up founders, with innovative ideas, will undergo mentorship-driven, practical entrepreneurship boot camp where they can gain access to the wider community of senior leaders and specialists in MediaCorp. Start-ups will also be able to test their products and services within a live media environment. By the end of the programme, participating start-ups would have developed early traction and scale, and be well positioned to be commercially viable in the digital media space environment.

Mr. Guillaume Sachet, Head of Strategic Planning, MediaCorp says: “MediaCorp is embarking on a new tack to invest strategically in tech start-up companies that strengthen our core business. We are fully committed to nurturing and investing in start-ups with innovative and disruptive technologies, enterprising ideas and new business concepts in the digital media space, by providing MediaCorp expertise and marketing proficiency to empower entrepreneurs in their business plans and execution. Through brainstorming new business models and co-developing new technologies, we plan to strike a commercial partnership once the development is mature, anchoring ourselves in the digital media space.”

For further information on the Mediapreneur fund, please visit https://www.mediacorp.sg/themediapreneur 


Issued by Corporate Communications, MediaCorp 

For more information, please contact:
Clarence Pong
Head
Corporate Communications and Marketing
MediaCorp
DID: 6350-3343
Fax: 6251-5628
Email: clarencepong@mediacorp.com.sg


About MediaCorp

MediaCorp is Singapore’s leading media company with the most complete range of platforms, spanning television, radio, newspapers, magazines, movies, digital and out-of-home media.
 
It pioneered the development of Singapore’s broadcasting industry, with the broadcast of Radio in 1936 and Television in 1963. Today, MediaCorp has over 50 products and brands in four languages (English, Mandarin, Malay and Tamil), reaching out to all adults in Singapore every week.
 
Initiatives in the new digital space include Internet TV-on-demand, High Definition TV broadcast and Over-the-Top (OTT) interactive services.
 
Beyond Singapore, MediaCorp is an active regional player through co-productions in TV dramas and movies, magazines publishing, as well as Channel NewsAsia International, one of the first Asian-owned English news channels.
 
Our financial and strategic relationship in the region includes International Media Corporation in Vietnam, which was set up to develop and produce television entertainment and economic news content. MediaCorp also has a stake in Singapore-based retail firm Reebonz, one of the region’s fastest growing luxury online retailers and a majority stake in Cubinet Interactive, a Malaysian digital games publisher.
 
Winner of numerous international awards and accolades including Asian Television Awards’ Terrestrial Broadcaster of the Year, MediaCorp’s vision is to become Asia’s top media company, delivering valued content to the world.

For more information, please visit mediacorp.sg.