BBC Studios inks its largest children’s content deal in Singapore with Mediacorp for over 150 hours of premium content
26 September 2024 – In what marks its largest children’s content deal in Singapore to date, BBC Studios today jointly announced with Mediacorp, the country’s national media network, an agreement to deliver over 150 hours of premium kids’ content. These will be made available on Okto on 5, the latter’s free-to-air TV programming time belt for children; and on-demand via mewatch, its digital video streaming platform from 1 October.
Trusted by parents, popular pre-school series like Hey Duggee, Sarah & Duck and Andy’s Global Adventures provide an interactive and consistently safe experience designed by developmental experts to promote imaginative play, social interaction, language skills and educational values.
As part of the launch, young viewers in Singapore can look forward to a line-up of programmes such as:
- Hey Duggee S2-3: Get set for laughter, learning and exciting activities in the adventure club that every child will want to join! Meet Duggee, a big lovable dog who runs a club for pre-schoolers that inspires children to have fun, be energetic, and - most of all - to do things! Each episode of this funny animated series starts with club leader Duggee - a big lovable dog - welcoming the Squirrels, a bunch of curious little characters who are dropped off at the club by their parents. The Squirrels' often comic adventures encourage young children to actively solve a problem by using their bodies to move, jump, run and skip. Duggee always rewards them by giving them a Squirrel activity badge - which they proudly show to their parents when they are picked up at the end of the show. Packed with humour and pop culture references, Hey Duggee is sure to captivate viewers of all ages.
- Andy’s Global Adventures: Andy, Jen and new AI team member Scout return for a new series where they explore all seven continents, meeting an incredible range of wildlife along the way. In his latest set of adventures, Andy travels to all corners of the globe, meeting an amazing new cast of animals – from chameleons in Sri Lanka to emperor penguins in Antarctica. Accompanied by tech wizard Jen and new information-seeking AI Scout, Andy travels the globe in a hi-tech expedition truck, a scientific research station that houses Jen’s database of incredible facts about fauna and flora that inhabit our planet. In each episode, the team are sent on a mission by HQ to solve a puzzle from natural history. The intrepid trio must complete their mission and upload their findings to the database before they can continue their journey.
- Go Jetters S2-3: Packed with comedy, teamwork, thrilling action, great gadgets, awesome sights and funky facts about brand new places, this colourful animation series follows the adventures of four plucky international heroes, Xuli, Kyan, Lars and Foz, as they travel the world with their teacher, mentor and friend, Ubercorn, a funky disco-grooving unicorn. These superhero Go Jetters live high in the sky above Earth and just love to explore new places! Their task is to learn about the many fascinating man-made and natural landmarks in our world. Travelling the world with their teacher, mentor and friend Ubercorn, a disco-grooving unicorn, the Go Jetters are fixing the mishaps caused by the mischievous meddlings of Grandmaster Glitch in new locations including Central Park in New York, Machu Picchu, China, Japan, Mali, and Petra in Jordan. And now we get to know our plucky international heroes, Xuli, Kyan, Lars and Foz even better, as Series 2 takes us to the top-secret island home of the Go Jet Academy to see them in training.
Cheryl Png, Vice President of Distribution for Southeast Asia, South Korea and Japan for BBC Studios Asia, said: “We are thrilled to deepen our partnership with our valued long-time partner Mediacorp. Here in Singapore, BBC Studios’ children’s programming has always been loved by preschoolers and trusted by parents for its enriching blend of learning and play. Together with Mediacorp, we look forward to nurturing today’s young generation with our iconic shows that entertain, inform and inspire.”
Lee Hung Sheng, Head of Audience & Partnerships, Mediacorp, said, “We are delighted to team up with BBC Studios once again to further grow our catalogue of children’s programming and offer more wholesome and entertaining content to engage our young audiences. We hope that kids will enjoy watching and learning through shows such as Hey Duggee, Go Jetters, and more on Mediacorp!”
In addition to the titles above, Singapore audiences can also look forward to other programmes including Jo Jo & Gran Gran S1-3, Sarah & Duck S1-2, Supertato S1, Yakka Dee S1-2 and Nelly and Nora. This children’s content deal builds on BBC Studios’ existing multi-genre content partnership with Mediacorp that includes natural history landmark titles, lifestyle and entertainment shows.
Download BBC show assets here:
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For more information, please contact:
Laura Philomin
Senior Communications Executive, Asia
BBC Studios
laura.philomin@bbc.com
Mark Tan
Communications Specialist, Mediacorp
mark.tan@mediacorp.com.sg
NOTES TO EDITORS
Mediacorp is Singapore’s national media network and largest content creator. Its purpose is to create engaging and trusted content, as well as to connect communities and inspire people. Mediacorp engages over three million people in Singapore daily across four languages on its digital platforms including mewatch, melisten and CNA.asia, six TV channels and 11 radio stations. Beyond Singapore, Mediacorp also has a growing international audience through CNA and content distributed across markets.
With a focus on nurturing talent and growing the sector, the company is committed to investing in nation-wide initiatives like Star Search, Anugerah, Yaar Antha Star and SPOP, commissioning a wide variety of work from local content creators, and collaborating with institutes of higher learning. As Singapore’s first local Multi-Channel Network in partnership with YouTube, Mediacorp is also committed to developing a network of digital content creators.
For advertisers, Mediacorp has partnered industry-leading brands like ESPN, Mothership, theAsianparent, VICE, YouTube and 99.co to form the Mediacorp Digital Network in offering more effective content-driven solutions.
Mediacorp is the recipient of industry accolades including New York Festivals, World Media Festivals, PromaxBDA (World and Asia) and Asian Academy Creative Awards.
For more information, please visit mediacorp.sg.
About BBC Studios
The main commercial arm of BBC Commercial Ltd, BBC Studios generated revenues in the last year of £1.8 billion and a third consecutive year of profits of over £200 million. Able to take an idea seamlessly from thought to screen and beyond, the business is built on two operating areas: the Content Studio, which produces, invests and distributes content globally and Media & Streaming, with BBC branded channels, services including bbc.com and BritBox International and joint ventures in the UK and internationally. The business made more than 2,800 hours of award-winning British programmes last year for a wide selection of public service and commercial broadcasters and platforms, both in the UK and across the globe. Its content is internationally recognised across a broad range of genres and specialisms, and includes world-famous brands like Strictly Come Dancing/Dancing with the Stars, the Planet series, Bluey and Doctor Who.
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