Career Forward 2024
Mediacorp’s inaugural Career Forward effectively engaged Singaporeans to be future-ready – achieved high social engagement rate of 8.41%
The inaugural Career Forward held at Sands Expo & Convention Centre from 23 to 24 March was a promising success. Over 8.400 job-seekers and mid-career professionals benefitted from the 34 speaking sessions anchored on four thematic pillars: Digital Economy, Green Economy, Care Economy and Career Landscape. Attendees not only gained industry insights and career guidance, they were also able to network with prospective employers and acquire information on reskilling and upskilling initiatives.
Extensive Publicity and Audience Touchpoints
- 360 Omni-channel Publicity across TV, Radio, Digital
- Socials/ Social Tribe/ Bloomr.SG KOLs Amplification
- Radio adlibs, live rovings
- Interviews on CNA938 and Singapore Today
- Editorial coverage on CNA Digital, TodayOnline, 8world and Seithi
- Microsite
- 34 speaking sessions by 51 Thought leaders
- 20 on-ground Booths partners
What our Partners appreciated about the event:
“Career Forward has been highly beneficial for us, providing ample opportunities for engagement with attendees. We connected with a significant number of jobseekers over the two days and successfully met our sign-up goal. With diverse attendee base spanning multiple generations, the atmosphere was vibrant and dynamic.”
Jobs Lah
“We got more than 100 applicants. Great that outreach was largely Singaporeans.”
Conrad International
“We are inspired by the enthusiasm and determination of participants to take charge of their career, enhance their skills and seize new opportunities. It was a privilege to provide skills advisory, helping individuals unlock their potential and stand out in today's competitive job market. We are proud to have contributed to their journey towards success and here's to empowering futures together!” FirstCom Academy
“Positive feedback from the team. The event brought a lot of customers to our booth”
NTUC LearningHub
Contact your Mediacorp Account Manager if you are interested to partner us in Career Forward 2025.
