Every BODY Knows Fair 2025
Every BODY Knows Fair sets wellness in motion for brands and consumers
Held from 21 to 23 February 2025 at CompassOne, Every BODY Knows Fair (previously known as Let’s Talk About Health Fair) attracted a remarkable 107,000 visitors in just three days, registering a 50% in-crease in Gross Merchandise Value. In its sixth edition, the event has grown to become a vital platform for health brands to maximise visibility and connect directly with consumers. Supported by extensive publicity across TV, radio, digital and social media, the fair boosted a strong line-up of experts’ health talks, product trials and exclusive deals – leaving both brands and consumers excited for the next edition.
Performance Highlights
- 107,000 Footfall (record-high per Oct’24)
- > 55% aged 40+ (health-conscious demographic with higher disposable income vs a younger demographic)
- +50% Gross Merchandise Value (vs Oct’24)
Extensive Publicity and Consumer Touchpoints
- 360 Omni-channel Publicity across TV, Radio, Digital
- Socials/KOLs/Artistes amplification
- Content & Stage Seminars
- On-ground Booths
- Brand Spotlight – Customised Advertorials/Branded capsules
- The Wonder Shop Livestream
- Microsite/ Goody Bags Redemption
“Nestle Enercal is really excited to share important health information for our users to feel strong and stay sharp. We were pleased with the crowd; the event was jammed pack with activities such as health talks, product trials and even check-ups to keep the consumers engaged.”
– Celyn Huang, Head of Marketing, Dairy, Nestle Singapore
“Health Fairs play a crucial role in delivering reliable health information and education to the public. They also serve as an excellent platform for raising awareness about various health conditions and prod-ucts that address specific health concerns.”
– Dr. Vandana Garg, SEAT Medical & Scientific Affairs Lead, Haleon Singapore
“Every BODY Knows Fair has long been a well-regarded event, especially for health-focused brands look-ing to connect with their audience. After taking a two-year break, we returned to the fair and were pleased with the positive response and strong interest in our products.”
– Chris Lim, Managing Director, NutraCeutical Ingredients
The next Every BODY Knows Fair will return to NEX shopping mall on 10 – 12 October 2025. Contact your Mediacorp Account Manager today to secure your spot early!
